11. March 2015
Kongskilde Industries A/S, one of the leading manufacturers of agricultural solutions, has launched an ambitious One Brand Strategy. The strategy is part of a large-scale process, in which factories, sales companies and administrative functions are stream-lined in order to form an even more competitive company.
In the future, all agricultural machines and solutions from Kongskilde Industries will carry the Kongskilde name and red brand identity. Previous brand names like Howard, Nordsten, Överum, Becker, and JF will be marketed under one umbrella – Kongskilde.